From Workshop to World Stage

From Workshop to World Stage with Arthur McCarthy

Are you a skilled craftsman looking to share your passion—and profit from it—online? This presentation will guide you through the journey of transforming your hands-on abilities into a thriving social media presence. Whether you’re a woodworker, leatherworker, potter, metalworker, or any kind of maker, you’ll learn how to build an authentic brand, create compelling content, grow your audience, and monetize your craft without compromising your creative integrity. Discover the tools, platforms, and strategies used by successful maker-creators to turn their workshops into content studios—and their hobbies into full-time careers.